Saturday 22 September 2012

JOYCE HALL

                    JOYCE  HALL.

Most of the entrepreneurs we see today have some sort of degree but there are others who don’t have and probably dropped out of school to start doing what they are passionate about or to start the business. This is the story of Joyce Clyde Hall. Growing up in poverty, Hall began an initial venture selling perfume door-to-door when he was just nine years old in order to help support his family. When he was sixteen years old, he started clerking in his older brothers’ bookstore. He then pooled his savings together with his brothers to launch the Norfolk Post Card Company. They quickly discovered, however, that their market was a limited. Not only did he drop out of school but he left home to another city to sell his product from door to door.

Hall started to manufacture and sell his own line of postcards. He printed invoices and along with them, mailed samples of 100 postcards to dealers throughout the Midwest. As Hall expected, some of the dealers kept his postcards without ever paying. Others were angry at the unsolicited attempt and sent the cards back. But almost one-third of dealers who received Hall’s cards returned nothing but a check. He was confident enough in his venture to ask his brothers to join him in opening up their own specialty store.

Together, they founded the Norfolk Post Card Company, importing foreign postcards and selling them to local merchants. During the school year, Hall was the company's order filler and card sorter. During vacations he took to the streets, selling both the postcards.

This is a motivating story and we learn that in order to succeed you have to believe in yourself and take risks. This shows that you don’t need a degree to start your own business all it takes is courage and hard work to get what you want in life










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